X FILM OPENING EG1 Pretty in Pink

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IDENTS

• Only one company ident (Paramount Pictures)
• Now usually a few company idents

TITLES

• Wording, font use, order - all very important
• In older movies, usually all put at the end

TITLES IN ORDER 

(If in bold - bigger font size)

• PARAMOUNT PICTURES PRESENTS (all upper case and sans-serif - less likely to connote sophistication) - Black and white connoting seriousness / drama genre.  Polysemic title - sans-serif font with white on black.
• A JOHN HUGHES PRODUCTION (all upper case, sans-serif).  Expected auteur theory however usually "Film" and not "Production".  

SHOTS

• Exposition shot - narrative enigma.  Some degree of context - a working class area (grass growing over pavement, rusty car, broken roads)
• Panning shot showing both sides of the track - Born/from the wrong side of the tracks - One side is a nice area than the other.

X SEMIOTICS3 Semiotics rap

OUR TASK 

We had to make a semiotics rap.  This is in order to help us remember these terms so we can use them regularly.  It's a fun and easier way to remember these different terms.

LOUIS'S VERSES












Semiotics rap this is the way to go
Lots of different terms a bit like juxtapose
I’m guessing you want to know what that means
Well it’s something you see often on your tv screens

The places of two images on either side
Of an edit, creating a divide
This means there is an effect caused
That’s a pretty smart term, how bout you give me an applause

I think it’s about time we look at our next term
Connotation, that’s one to learn
The symbolic meaning of every factual detail
Knowing this, a levels are not something you will fail

Let’s look at the main man Roland Barthes
When it comes to effort, he worked the hardest
Born 1915 and died in Paris, France
Now give us a few seconds this is the semiotics dance
















Now that that’s done we can move on
We can research binary opposition
a pair of related terms or concepts that are opposite
That’s pretty cool, isn’t it

MY VERSES

We look at a picture and we denote
But then you have to write some notes
These note are signifiers and connotes
Idk what to say so eat some oats

Many signifiers leads to an anchor
We needed that or it sank her
Signifiers have many possible meanings
Polysemy can be good on screening

There is preferred reading
Negotiated reading
Oppositional reading
Don’t know what it means, do some reading

Spooky scary narrative enigma
Gives the character a bad stigma
With intertextuality, everything links
Like episodes of the Simpsons, don't you think?

Narrative enigma gives some mystery
Making people wonder who is he?
The point is that we don't know
Because on screen we don't let it show

OUR VERSES TOGETHER

We keep it hidden till the very end
And then the connotations are what we send
The symbolic meaning of every factual detail
Connotations even found in Donald Trump's email

Proppian archetypes are a base
I'm about to spill my metaphorical briefcase
Each media text has its archetypes
For example the hero bringing the hype

Equilibrium is where it all starts
Keeping it chill until it all falls apart
Todorov is the owner of this theory
Now we don’t have to query